Appreciate the article and the topic, but I'd argue againt many of the points made.

1. Snapchat's video (Discover) content is not really all that social. Discover can be completely avoided by users just wishing to connect socially. It's also very high production value, as the content is made by professionals not amateurs. Short-form mobile-sized (vertical) video, as evidenced by TikTok (amateur production value), is coming fast thanks to low attention spans and a phone in every pocket.

2. Instagram only TEMPORARILY regained relevance with Stories. Snapchat never NEEDED stories, it was a shot across the bow aimed at Finstagram's…

John Pitts

Recommends the BEST equities (“Diamonds”) WHEN they are (“in the Roughage”) at the lowest price to achieve the highest long term gains.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store